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from Verve

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Success Story: How Irwin Mitchell built a community of diverse voices to drive business success

Kate Downer

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Success Story: How Screwfix is using their community to get closer to customers

Ashleigh Waterhouse

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Success Story: How Samsung’s flexible community is helping them to excel in a rapidly changing landscape

Rachel Skry

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Success Story: How M&S Food are using an agile community to optimise the shopper experience

Kate Downer

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Leaning into the flexibility of communities in a volatile world

Paul Lawson

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Embracing agile as the founding principle of communities

Paul Lawson

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Using diverse audiences to build stronger communities and outcomes

Paul Lawson

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How connected communities can revolutionise your insight ecosystem.

Paul Lawson

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Staying close to your customers through communities – a deep dive

Paul Lawson

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Wellness unleashed: Emergent healthcare solutions

Lily Echanis

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It’s a jungle out there: 5 ways insight communities can help brands thrive in 2023

Paul Lawson

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Is ageing truly ‘in’? Contradictory cultural attitudes toward getting older

Kim Howard

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#OperationSaveXmas – Embracing new solutions to keep the festive spirit alive

Lily Echanis

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Awks: Why we must start asking difficult questions about ‘sample’

Jason Buchanan

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‘Tis the season to be thrifty? Three psychological influences to think about this Christmas

Adele James

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Travel: The future of the Gen Z Gap Year

Jason Buchanan

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No more nuggets! Supersizing insights with smarter solutions

Kelly McKnight

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How rational is chasing cheese down a hill?

Adele James

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The Pursuit of Commercial Success: Getting stronger insights in challenging times

Stuart Knapman

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Big qual, or borrowing from qual?

Kelly McKnight

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Keeping Shell ‘Plugged in’ to the ever-changing world of EV drivers

Kate Downer

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From childish to brutal: The semiotics of security in financial services

Kim Howard

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From Perfect to Playful: How escapism is dominating the beauty industry

Kim Howard

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Culture is King: Semiotics and cultural analysis are vital to the future of the market research monarchy

Kim Howard

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The end of pawsecco and puppuccinos? The changing nature of pet ownership

Kim Howard

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Empathy is in crisis…Customer Immersion can save it

Stuart Knapman

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Verve’s new webcast series

Vicki Britton

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Success Story:
How John Lewis use community research to deliver strategic brand and proposition development

Vicki Britton

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Success Story:
How innocent are using community research to develop, test and launch new products

Vicki Britton

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A seismic shift for digital qual

Andy Dexter