Long-term Community Panels
Our long-term community panels combine the intimacy of small communities with the scale of sophisticated panels; like having a group of your customers in a room next door, who you can talk to whenever you want, about whatever you want, in a sophisticated, joined-up way.
This gives us the best of both worlds: deep, qualitative insight targeted at exactly the right members, plus large-scale quantitative research delivering credible results to inform decision making. And with the option to have 500-350,000 members and no cost-per-complete, the only determinate of size is your needs!
The foundation of our community panels is data integration – overlaying transactional and behavioural data allows us to support on-going research among hundreds of discrete, targetable sub-populations for sampling and analysis.
And with the option to gather insight in three ways: Self-Serve (for simple questions); Best Practice (for repeat needs) and Bespoke (for deep-dive tactical and strategic projects), you have the ideal solution for running long-term programmes of insight in a smart, flexible way.
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